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唱吧麦颂KTV“众筹”开店 加速O2O布局 - 站长搜索
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唱吧麦颂KTV“众筹”开店 加速O2O布局

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2015-03-05 20:45:07 转载来源: 网络整理/侵权必删

站长搜索科技讯 3月5日消息 唱吧麦颂负责人严秋朴向站长搜索表示,唱吧麦颂KTV预计明年在北京开70家店,而未来新开的店都将通过众筹形式完成。据了解,今日,唱吧麦颂KTV崇文门店将在众筹平台“众筹客”上发起股权众筹

站长搜索科技讯 3月5日消息 唱吧麦颂负责人严秋朴向站长搜索表示,唱吧麦颂KTV预计明年在北京开70家店,而未来新开的店都将通过众筹形式完成。

据了解,今日,唱吧麦颂KTV崇文门店将在众筹平台“众筹客”上发起股权众筹。唱吧麦颂KTV出将让49%的股份,募资300万元。每位投资者的众筹金额将设定在5000元至50000元之间。根据唱吧麦颂预计的投资收益,将会在20个月的时间内收回成本。

对于此次合作,众筹客CEO路国华表示,与唱吧麦颂的合作也是从众筹客的定位出发,范围控制在同城旨在让投资人时刻能看到自己所投资的项目。

路国华透露未来众筹客更倾向于与唱吧、河狸家、熊管家、美容总监等O2O新型企业展开合作。

2014年6,唱吧推出“线下迷你KTV”的概念,12月,唱吧和麦颂KTV合作进军线下KTV市场。唱吧CEO陈华在接受媒体采访时曾表示,未来会选择与其他第三方合作,但他强调“一定要是唱吧自属品牌”。

据了解唱吧麦颂KTV未来5年会从一线城市向二三线城市延伸,店面计划扩充至2000多家,同时会考虑加盟模式。目前唱吧在北京拥有2家线下麦颂KTV。但是由于线下巨大的资金投入,想要扩大规模的难度不小,此次唱吧麦颂KTV上线“众筹客”,同时控制投资金额不高于50000,旨在吸引更多的合伙人加入,加速唱吧O2O线下战略布局。(红达)

标签: 唱吧 麦颂 KTV 众筹 开店 加速 O2O 布局


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