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《纽约时报》实现扭亏为盈 数字化立头功

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2015-10-31 09:15:04 转载来源: 网络整理/侵权必删

美国纽约时报公司29日发布的收入报告显示,这家企业通过发展数字用户和收紧运营支出,成功在今年第三季度扭亏为盈。报告显示,纽约时报公司今年第三季度盈利940万美元,而就在去年同期,这家企业还亏损1250万美元

美国纽约时报公司29日发布的收入报告显示,这家企业通过发展数字用户和收紧运营支出,成功在今年第三季度扭亏为盈

报告显示,纽约时报公司今年第三季度盈利940万美元,而就在去年同期,这家企业还亏损1250万美元。

法新社报道,纽约时报能够重新盈利的“秘诀”在于,迅速促进媒体转型,在纸媒读者下降的情况下着眼发展数字用户。这家企业今年第三季度增加了5.1万名数字用户。

首席执行官马克・汤普森说:“对纽约时报公司而言,这是表现强劲的一个季度。我们通过调整运营策略,在多个商业领域的盈利获得显著增长……接下来我们将继续专注于促进数字化商业快速增长,并保持出版物领域长期强有力的存在。”

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标签: 纽约时报 实现 扭亏为盈 数字化 头功


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