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“阅后即焚”照片分享应用Snapchat融资18亿美元 - 站长搜索
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“阅后即焚”照片分享应用Snapchat融资18亿美元

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2016-05-26 21:50:05 转载来源: 网络整理/侵权必删

站长搜索讯 5月26日,据路透社报道,“阅后即焚”照片分享应用Snapchat已经完成18.1亿美元的融资。虽然目前市场仍对Snapchat吸引广告商的能力表示质疑,但获得这么一大笔资金也表明投资者对该公司持有浓厚的兴趣

“阅后即焚”照片分享应用Snapchat融资18亿美元

站长搜索讯 5月26日,据路透社报道,“阅后即焚照片分享应用Snapchat已经完成18.1亿美元融资。虽然目前市场仍对Snapchat吸引广告商的能力表示质疑,但获得这么一大笔资金也表明投资者对该公司持有浓厚的兴趣。

在周四向美国证券交易委员会(SEC)提交的文件中,Snapchat尚未透露此次融资的估值。

不过,科技资讯网站TechCrunch周一援引消息人士的话报道称,Snapchat估值约为200亿美元。

TechCrunch的报道称,Snapchat在2015年营收为5900万美元,远远低于此前的目标。《金融时报》去年10月报道称,Snapchat将2015年的营收目标定为1亿美元。

不过,泄露的文件显示,Snapchat预计今年的营收将在2.5亿美元至3.5亿美元之间。该公司预计在2017年的营收将增长至5亿美元至10亿美元。

Snapchat近期推出了名为Sponsored Lenses的新广告模式。这一广告费用为10万至75万美元。目前,每天约有3000万张快照使用了这种滤镜。

泄露的文件还显示,Snapchat在2015年12月的日活跃用户达到了1.1亿。

据报道,参与Snapchat本轮融资的包括General Atlantic、Sequoia Capital、T. Rowe Price、Lone Pine以及Fidelity。

Snapchat拒绝对报道进行置评。(李路)

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标签: 阅后即焚 照片 分享 应用 Snapchat 融资 亿美元


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