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不仅要治假货,消息称马云将发动百万商家抵制地沟油 - 站长搜索
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不仅要治假货,消息称马云将发动百万商家抵制地沟油

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2017-04-26 13:51:07 转载来源: IThome

年初说要“像治理酒驾一样治理假货”的马云,接下来可能还准备对地沟油开战。日前有消息人士透露称,阿里巴巴旗下的口碑最近正在酝酿一个大型的反地沟油行动,会号召平台百万商家共同承诺不使用地沟油,并通过一定机制约束商家

年初说要“像治理酒驾一样治理假货”的马云,接下来可能还准备对地沟油开战。

日前有消息人士透露称,阿里巴巴旗下的口碑最近正在酝酿一个大型的反地沟油行动,会号召平台百万商家共同承诺不使用地沟油,并通过一定机制约束商家。“用地沟油的商家和没有用的商家,会被明显区隔出来,消费者肯定会倾向于选择不用地沟油的商家,这样也增加商家抵制地沟油的动力。”

对于上述消息,有口碑商家给出了强有力的证据,其提供的后台截图显示,口碑无地沟油项目确实已经启动,并开始灰测,部分商家已获得参与无地沟油计划的权限,可通过确认相应的承诺文件来参与到计划之中。

口碑商家爆料,对于承诺无地沟油,并且没有被群众举报投诉的商家,后续会获得一定的福利优惠,甚至流量倾斜。但如果有群众举报,口碑会采用什么方式来查证,具体会采用什么惩治措施,他表示并不清楚。

值得一提的是,4月24日,国务院办公厅发布《关于进一步加强“地沟油”治理工作的意见》,要求把“地沟油”治理作为“十三五”期间食品安全重点工作任务,加大对“地沟油”的查处打击力度。

以往地沟油治理存在两大难题,一是餐饮店数量太巨大,单靠行政力量难以覆盖;二是缺少很好的地沟油检测方法。行业人士分析说,“口碑的这招可能是想利用民间群众的智慧,和市场机制,来辅助行政力量解决这一问题,相关部门排查的时候就可以重点排查那些被群众举报的餐饮店。”

标签: 不仅 假货 消息 马云 发动 百万 商家 抵制 地沟


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