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谷歌或通过拍卖同意向竞争对手出售广告位 - 站长搜索
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谷歌或通过拍卖同意向竞争对手出售广告位

互联网 2017-09-18 20:31:08 转载来源: 网易科技报道

?9月18日消息,据国外媒体报道,四位消息人士周一透露,为了遵守欧盟关于停止支持其自己购物服务的反垄断判决,Alphabet旗下谷歌表示愿意通过拍卖来展示竞争对手购物比较网站。消息人士表示,该提议类似于三年前向欧盟委员会提交的一份未能解决问题的提案,这次提议将在其称作“产品目录广告”(Product Listing Ads)购物区允许竞争对手为获得任何广告位而进行投标

?9月18日消息,据国外媒体报道,四位消息人士周一透露,为了遵守欧盟关于停止支持其自己购物服务的反垄断判决,Alphabet旗下谷歌表示愿意通过拍卖来展示竞争对手购物比较网站。

消息人士表示,该提议类似于三年前向欧盟委员会提交的一份未能解决问题的提案,这次提议将在其称作“产品目录广告”(Product Listing Ads)购物区允许竞争对手为获得任何广告位而进行投标。

为了因应欧盟为时长久的反垄断调查,谷歌此前曾提出的提议,在自己的广告区为自己预留了前两个位置的广告位。

在遭受欧盟创纪录的24亿欧元(约合28.7亿美元)的罚款处罚之后,于8月29日提交给欧委会的这次新提议,还将看到谷歌对拍卖底价进行设置。

不过消息人士称,这次新提议并没有解决欧盟竞争事务监管机构提出的问题。欧委会曾勒令谷歌要平等地对待竞争对手和谷歌自己的服务。(天门山)

标签: 谷歌 通过 拍卖 意向 竞争 对手 出售 广告


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