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商保赋能,平安好医生携手药店药企打造医药新零售模式 - 站长搜索
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商保赋能,平安好医生携手药店药企打造医药新零售模式

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2021-05-12 18:33:48 转载来源: 网易科技报道

5月11日,“商保赋能,智领医药新零售”暨平安健康创新产品发布会举行。发布会上,麦肯锡正式发布了以平安健康相关数据为基础的《医药新零售趋势与展望—麦肯锡报告》

5月11日,“商保赋能,智领医药新零售”暨平安健康创新产品发布会举行。发布会上,麦肯锡正式发布了以平安健康相关数据为基础的《医药新零售趋势与展望—麦肯锡报告》。该报告指出,中国医药新零售呈现医疗去中心化,线上线下整合分工,医疗消费升级与降级等三大趋势。互联网医疗健康服务的快速发展,正是这些趋势形成的重要动因之一。


平安健康正式推出产品“药诊付”,以在线医疗服务为核心,以服务系列、实物系列、保险系列、系统及数据四大产品为基础,以商业保险为助力,以医、药、险融合的创新合作模式,为药店药企强势赋能,解决用户诊疗、购药、支付三大问题。不仅助力有效承接处方外流,提高精准服务能力,更建立原研药、进口药等药品商保目录,满足患者用药需求。“药诊付”覆盖全国近30个省级行政区,近300个地级市,打通近千家连锁药房及5万家药店。

平安健康凭借医生资源和医疗能力及线下合作医疗网络,为用户提供包括线上咨询、购药,线下挂号、转诊、药品配送在内的7x24小时医疗健康服务。通过打通的自建大仓、中心仓、O2O等网络渠道,打造线上线下综合生态圈,满足供药需求。其药店云问诊合作药店数目已达15.1万家,覆盖全国32个省级行政区、379个城市,并与超过4000家连锁药店品牌展开合作。药企合作方面,平安健康顺应药企在带量采购、处方外流背景下的需求,帮助药企将院内处方转化引流到院外市场,并在线上进行患者管理,为用户提供折扣药品的同时,追踪用药情况。目前已与近千家药企建立供应链合作,其供应链品种超过6000种。(子青)

标签: 商保 赋能 安好 医生 携手 药店 药企 打造 医药


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