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快手一季度营收252.2亿同比增19.7%,净利4200万元 - 站长搜索
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快手一季度营收252.2亿同比增19.7%,净利4200万元

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2023-05-22 16:48:58 转载来源: NetEase Technology Report Beijing

英文:Kwai's revenue in the first quarter increased by 19.7% year-on-year to 25.22 billion yuan, with a net profit of 42 million yuan

5月22日消息,快收发布2023年Q1业绩,总营收同比增长19.7%至252

5月22日消息,快收发布2023年Q1业绩,总营收同比增长19.7%252.2亿元,超越彭博市场一致预期的245亿元。线上营销服务、直播和其他服务(含电商)对收入的贡献占比分别为51.8%、37.0%和11.2%。

快手2023年第一季度经调整净利润达4200万元。数据显示,快手国内业务已连续四季度实现经营利润,Q1海外经营亏损环比收窄45.1%。

一季度,快手平均DAU同比增长8.3%达3.74亿,平均MAU同比增长9.4%达6.54亿。截至Q1,互相关注用户累计达到296亿对,同比增长57.6%。

值得注意的是,快手电商交易总额(GMV)同比增长28.4%至2248亿元。月均入驻品牌数量同比提升约30%,品牌自播GMV同比提升约70%。电商月活跃买家数及客单价同比持续增长,月度下单频次同比上升。

一季度,线上营销服务(广告)收入同比增长15.1%达130.6亿元,占总收入的51.8%,品牌广告收入连续两季度同比增长超20%。

英文:Kwai's revenue in the first quarter increased by 19.7% year-on-year to 25.22 billion yuan, with a net profit of 42 million yuan

标签: 快手 一季度 营收 252.2亿 同比 19.7% 净利 4200万元


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